Landing Pages

Upside

Multiple tactics were tested for customer aquisition.

Display Ads

Upside: Mastercard Partnership 

This banner series was developed to test multiple offers to the Mastercard audience.

Time Inc: Cozi Partnership

These animated banners showcased the ease of the online organizing tool Cozi compared to the old-fashioned way of sharing notes. Displayed on Time Inc. magazine sites.  

Email Marketing

Upside

Marketing emails written in different “tones” from various company reps to support customer acquisition and retention, product updates and promotions, customer service, and more.

Gwynnie Bee

Email blasts to promote special offers and collections.

Food and Wine

Emails to promote social presence, content, and offer.

U.S. Patent Utility

Business-to-business emails to promote this special patent service.

Real Money 

Acquisition email targeted to a financial audience (email has been split into three images for readability).

Quant Ratings  

Acquisition email targeted to a financial audience (email has been split into three images for readability).